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53
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53 (148) 2022

Corporate social responsibility

CSR starts at school

By Tom McGrath, principal, British Primary School of Wilanow
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One statistic that came to my attention a number of years ago noted by the journalist, Tomasz Lis, was his comparison of the scale of involvement in volunteer associations in Poland compared to countries in Western Europe and in the United States. His observation was that the tradition of volunteering and belonging to a club was very underdeveloped in Poland and much of the determinants here were related to Poland’s history and its subjugation under fascism and later communism.

While democracy returned to Poland in 1989, the growth of the non-governmental sector and volunteer associations has lagged behind those in the West. When I read this observation, I reflected on my own upbringing in Ireland where amateur associations such as sports clubs, charity organisations and local associations play a very vital role in people’s lives. This is rooted in the Irish revival movement of the 19th century, the role of Christian social engagement and the impact of US initiatives returning to Ireland from emigrant communities.  

While this lag still remains, I have seen over my 25 years of acquaintance with Poland that there have been significant initiatives. The work of WOŚP (the Great Orchestra of Christmas Charity) has inspired many young people; the recent response of the Polish population in accommodating and assisting over three million displaced people from Ukraine and the growth of CSR initiatives among the business sector shows that there is a general supportive attitude towards such activity.

As a school we usually combine two elements together; our employees and our general school community. Our main efforts focus on global issues but concentrate on local circumstances. We have supported fundraising and volunteerism with Smile Warsaw, we have collected litter using the Litterati App, we have highlighted our commitment to respect and tolerance through our support of Polin Daffodil Day. Our school focuses on our values of Respect, Nobility, Consideration, Cooperation and Courage and each week we focus on an aspect of these values. We may look at Equality for women and minorities under the value of Respect. We may celebrate significant days in British, Polish and World History under Nobility. We may reflect on injustices under consideration. We implement new ecological initiatives under a combination of the above to reduce our carbon footprint and reduce our waste.
Most of all we see the need to develop a responsibility and a thoughtfulness in our community to these significant issues.

We also see how enterprises and businesses have become more attuned to such issues and have developed an awareness of how they can significantly contribute to furthering such social responsibility. I like to think that our graduates, as future employees and/or entrepreneurs, will bring such a sensitivity and literacy to their economic activity and choice of employer.

More in Corporate social responsibility:

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Anna Rulkiewicz, CEO of Lux Med, Roger Davis, chairman of the board, Bupa (Lux Med’s parent company), Iñaki Ereño, Group CEO of Bupa, and Iñaki Peralta – CEO of Sanitas and Bupa Europe & Latin America, hosted a press conference in Warsaw on 29 March in which they outlined Lux Med’s support for Ukrainian refugees. The event was held on the third floor of the Marriott Hotel, where Lux Med has set up a clinic dedicated for their needs.

Regulating ESG: an impossible task?

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